Rajya Sabha member and TMC’s national spokesperson Derek O’Brien via twitter wrote about the video campaign that are going to launched tri weekly on Social Media. It will appear every Sunday, Wednesday and Friday.

While BJP is intensifying its activities looking at forthcoming election in Bengla. Trinamool congress too launched a new tri-weekly video campaign to highlight the state government’s performance.

The information was given by Derek O’Brien on Twitter, who is the host of the campaign. The first video claims that unemployment rate in Bengal during the Covid-19 pandemic is low in comparison with figures in BJP-ruled states.

Called Shoja Banglay Bolchi (straight talk in Bengali) the campaign features a series of short data-based videos replete with graphics and background score.

In the 41-second video O’Brien says, “According to the report of the Centre for Monitoring Indian Economy, unemployment rate in Bengal in June was 6.5% whereas it was 11% nationally.”

“I am talking straight. Just think about it. Stay safe. Stay well,” O’Brien says at the end.

The video also talked about the unemployement scenario in Bengal claiming that it was 6.5% in June lower as compared to other states like Uttar Pradesh(9.6% ), Karnataka,(9.2%) in in Madhya Pradesh(8.2% ) and Haryana (33%).

However, Bengal BJP leadership called the campaign a useless exercise and said it comes at a time when people can see the Mamata Banerjee government making futile attempts to combat the Covid-19 crisis.